Look through the sentences and decide which of them are True (T) or False (F).

a) At the moment Coca-Cola is unsold in Burma.

b) Coca-Cola's entry into any country is a powerful symbol of change.

c) There are now three countries where Coca-Cola cannot be officially sold: China, North Korea and Cuba.

d) The drink was created in 1886 in California.

e) The rise of Coca-Cola came as a result of World War II.

f) During the Cold War it was not produced in the Soviet Union.

g) The main region where Coca-Cola historically has struggled to get in is the Middle East.

h) Coca-Cola tries to follow political trends.

i) All nations are tolerant to the brand of Coca-Cola.

j) Coca-Cola has high sales in developing markets of China, Brazil and India.

 

Choose the best answer to complete the following sentences.

a) After its rival announced the news, _______ has also decided to restart sales in Burma

1. Coca-Cola

2. PepsiCo

b) _______was one of the first three countries outside the US to bottle Coca-Cola.

1. China

2. Cuba

c) In _______- the Coca-Cola-free zone - recent media reports suggested it was being sold in a restaurant.

1. the North Korea

2. Burma

d) After 10 years of negotiations, Coca-Cola entered the market of _______again in 1979.

1. India

2. China

e) Coca-Cola was an official sponsor for the World Ice Hockey Championship in _______ in 1979.

1. Moscow

2. Vietnam

f) By 1900s the company was bottling the drink in _______ and Europe.

1. Asia

2. Canada

g) Dwight Eisenhower liked the drink and he made sure it was available in _______.

1. Latin America

2. North Africa

h) It was the _______ who first used the offensive term "coca-colonisation" in the 1950s.

1. Germans

2. French

i) The first drink was served at a _______in Atlanta.

1. restaurant

2. pharmacy

i) Coca-Cola expanded to Asia and a bottling plant appeared in _______in 1912.

1. the Philippines

2. Vietnam

k) In 2003, activists in _______poured Coca-Cola onto the streets as a protest against the US-led invasion of Iraq, and sales temporarily fell down.

1. Thailand

2. the USA

 

Match the words from the left column with their definitions from the right.

1. profit	A. a tradename used to identify a specific product, manufacturer, or distributor
2. growth	B. the use of resources to make goods or services which have value
3. consultant	C. an illegal market for a particular good or service
4. brand	D. discussions aimed at reaching an agreement
5. negotiations	E. one that finances a project or an event carried out by another person or group
6. black market	F. an outside specialist hired by an enterprise to advise on particular technical, commercial, or legal aspects of its activities
7. production	G. the economic system based on private property and private enterprise
8. market	H. income derived from property or an investment, as contrasted with capital gains
9. capitalism	I. a place or institution in which buyers and sellers of a good or asset meet
10. sponsor	J. an increase in an economic variable, normally persisting over successive periods

Fill in the gaps using the words from the text.

(sanctions, delivery, restart, trade, expand, provide, local, crucial, available, introduce)

a) Can companies use (….) services to bring goods to their customers?

b) When launching a product abroad, (….) demands can be one of the most important factors to think of.

c) Economic, social and political importance of a country depends on its international (….).

d) A company needs to (….) more funds for this project to attract attention of the investors.

e) The development of the infrastructure is a (….) problem for our country.

f) During the meeting our partners weren`t allowed to (….) their ideas.

g) After a great failure he had enough powers to (….) his business.

h) To make the product (….) for the clients a business can organise a wide advertising campaign.

i) Not to sell some goods at its domestic market a country need to apply economic (….).

j) Any small business waits for a definite moment to (….).

 

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